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Sunday, Vol. VII · Issue 31 Today's Weather in Publishing: Clear skies, with a chance of long reads.
Brooklyn bookstore owner at dusk among tall shelves
The Cover Story · Culture 18 min read

The Last Independent Bookstore on Smith Street Isn't Supposed to Survive. It Keeps Surviving Anyway.

For eleven years, Hana Olu has run a 480-square-foot shop that every landlord, algorithm, and retail analyst said couldn't last past 2019. We spent four months behind the register to find out what's actually keeping it — and what its quiet persistence says about the rest of the city's reading life.

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Curated by the editors

This Week's Reading

A handpicked dozen from the past seven days — five verticals, no algorithmic ranking. Week of March 3 – March 9, 2025.

By the numbers, 2024

A publication that earns its reader's attention, week after week.

1.2M

Monthly readers across 92 countries, with an average verified read-time of 6 minutes 14 seconds per article.

35+

Original essays, reported features, and interviews published every week across our five verticals.

47.8%

Average open rate on the Earshot Weekly newsletter — 2.6× the Mailchimp industry benchmark.

411

Times cited by the New York Times, Wired, The Verge, Reuters, and the Financial Times in 2024 alone.

2022Online Journalism Award · Best Newsletter
2023Webby Honoree · Best Cultural Blog
2022OJA · Best New Voice in Digital Media
We started Earshot because nobody we knew was reading the things they cared about anymore. Not because the writing wasn't there — it was. It was that the publications around it had stopped listening. Every reader who writes back, every correction they send, every essay they tell us to commission — that's the entire reason the publication exists. We answer the email. That's the whole business model.
Portrait of Editor-in-Chief Maya Okafor Maya Okafor Editor-in-Chief, Earshot Online · formerly senior editor at The Atlantic
Where to start reading

The Five Verticals

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